Why We Chose Fast Commercial to Create Rothai’s New Ad
At Rothai, we’re always looking for ways to innovate—on the road, in our designs, and in how we tell our story. When it came time to launch our latest campaign, we wanted something that captured the energy, precision, and passion of cycling. But more than that, we wanted to convey our company mantra: Grit, Passion, Style—but above all, Quality. That’s why we partnered with Fast Commercial, a cutting-edge AI-powered production company that’s transforming how brands create content.
1. From Concept to Commercial in Just One Week
Fast Commercial’s promise is bold: deliver a high-quality, fully produced commercial in just one week—not months. For a fast-moving brand like Rothai, that kind of turnaround is a game-changer. It meant we could respond to market trends, seasonal launches, and community feedback almost in real time.
2. 50% Lower Production Costs
Traditional ad production can be expensive and time-consuming. Fast Commercial uses AI to streamline every step—from scripting and storyboarding to editing and post-production—cutting costs by up to 50%. That efficiency allowed us to invest more in product innovation and community engagement, without compromising on the quality of our storytelling.
3. Tailored for Fashion and Lifestyle Brands
Fast Commercial specializes in working with fashion-forward and lifestyle-driven companies. Their platform is designed to understand the aesthetics, tone, and emotional resonance that brands like Rothai need to connect with our audience. The result? A visually stunning, on-brand commercial that feels like it was made by someone who rides with us.
4. AI That Enhances Human Creativity
What impressed us most wasn’t just the speed or savings—it was the creativity. Fast Commercial’s AI tools didn’t replace human input; they amplified it. Their system analyzed our brand voice, past campaigns, and customer sentiment to generate ideas that felt fresh, relevant, and uniquely Rothai.
5. A Future-Ready Approach to Storytelling
By embracing AI-powered production, we’re not just keeping up—we’re staying ahead. Fast Commercial gave us a glimpse into the future of advertising: one where agility, sustainability, and creativity go hand in hand.
We’re incredibly proud of the final result, and we can’t wait for you to see it. Whether you’re racing through the hills or cruising through the city, we hope this new campaign inspires you to ride with purpose—and with Rothai.
Watch the ad. Feel the ride. Join the movement.
— The Rothai Team
